Professional / Case Studies

Case Studies

Four examples where the problem the company named was not the problem that existed. Each one is the same framework: find the structural failure, build the system that removes it, and leave something behind that runs without me in the room.

01

Enterprise UX Operating Model Transformation · Lowe's

Architecting Clarity in a High-Complexity Delivery System

A 30-person UX organization was absorbing a structural failure the company kept reading as a design problem. I rebuilt how work entered the system and turned volatile delivery into a measurable, durable operation.

<15% Mid-sprint requirement changes

−50–65% Rework cycles

~80% Sprint commitment accuracy

02

Global 24-Hour Design Framework · Wells Fargo

Delivering When It Cannot Wait

A failing project at the edge of cancellation and a global team stuck in sequence, losing to a deadline. I turned time zones from a coordination problem into a delivery advantage, and recovered it in under 30 days into a $2M–$4M relationship.

+30–40% Work output (Jira, 30 days pre/post)

<30 days Time to full project recovery

24-hour Delivery cycle

03

Enterprise AI Operating Model · Lowe's

AI Across the Entire Delivery Cycle

A company-wide AI mandate arrived with tools and no playbook and ungoverned use had already quietly started. I built the governance before the workflows, and took three skeptical disciplines to full adoption in under 60 days.

−45% Research synthesis time

2–3 days Report turnaround

~2 days Design iteration cycle

04

Consumer Product Craft · Lowe's

Military Customer Verification Redesign

A verification flow that made loyal customers give up partway through. The fix wasn’t a new interface, it was one reordered step that protected revenue, lifted conversion, and turned a discount into a loyalty event.

91% Completion rate

3m 10s Average completion time

9% Drop-off rate

What connects them

Governance is the mechanism. Care is the reason.

Every case here started as a delivery emergency and ended as an operating model. The through-line isn’t methodology. It’s the belief that people do their best work inside systems built with intention.